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Complete UX and usability case

A step-by-step UX design case, from personas to UI design, applied to a dance performer's website.

Persona and empathy map – users’ needs and behaviors

Task flow – facilitate access to information

Card sorting – categorize and organize information

Information architecture – findable and understandable

Style and layout – recognisable visual identity

Wireframe – structure and flow of design solutions

Screen design – look and feel

Prototyping – let's test!

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